Identification of the client’s budget in terms of monthly pay per click expenditure.

Management of the pay per click bidding process for keywords phrases, and geographical location on search engines such as Google, Yahoo and MSN. Just as with any bidding process there is a strategy inherent in the game; We put to work PPC bid management strategies that help to maximize our clients’ opportunities for getting the keywords that will deliver the greatest level of success - in a price range that is commensurate with their budget.

Once a pay per click campaign has been implemented it almost immediately goes live on the search engines, which is one of the many benefits of our program. But that isn't to say that a campaign can be left alone to run on its own. RT Design Group provides ongoing pay per click management, the majority of which is in the form of “human intervention” to smartly gauge effectiveness and measure results on an hourly basis and thereby work closely with our clients to make strategic adjustments as they are necessary even at a moment’s notice.

Our granular attention to detail and a consistent reporting mechanism that is unique in the industry helps us to easily separate RT Design Group from the crowded field of Internet Marketing companies.

Our PPC team searches for updates from Google each week to keep us ahead of the curve and one step ahead of our competition. This means we are often privy to any important algorithm changes that are either being implemented and we truly have our hand on the pulse of the pay per click industry which keeps our clients well ahead of their PPC campaign competition.

We speak with each and every client at least once per week to insure we are always on the same page and nothing can fall through the cracks. We leave nothing to chance in our PPC management!

With our proprietary software and 80% human intervention which is often unique in the pay per click advertising industry, we do not skip a beat!