Components of Effective Content
Not all web-based content is created equal. The adage, "Content is King," continues to ring true in the world of online marketing, however, many small businesses fail to recognize that not all content is created equal. Yes, content IS king -- creating web-based content on a regular basis is of the utmost importance. HOWEVER, as not all content is created equal, I would have to amend the adage to read, "Effective Content is King." It packs a bigger punch, certainly, but ineffective content can la [...]