You have your website set up. In your opinion, it says everything you need it to say and does everything you need it to do. You feel it is easy to navigate, pleasing to the eye, and clearly conveys your message. Now it is time to move on and let the website work for you. Do your magic website! Right? Not quite. With all the overwhelming information contained on other websites, it becomes necessary to take your website a step further in order to be seen in the first place. Search engines, such as [...]

It's summertime, and the living is easy! Here in Southwest Florida, most of us recognize that summer is a lovely, quiet, peaceful time when the roads are clear and the restaurants offer summer dining specials. Happy hour, here we come! Even though summer is indeed more relaxing, it is certainly easy to get into a mode where you are not expecting to do much of anything. Enjoy not having to deal with seasonal customers, clients, etc., in a flurry of activity, but anticipate working hard in order t [...]

Does your business has an existing, on-site blog? If so, great! Blogs, when created, written, and posted effectively, contain great worth and value in the area of online marketing. The ideas published can drive your online marketing efforts on other social networking sites, and the content can serve as valid marketing material in and of itself. Great blogs provide an extremely high return on investment for businesses, both large and small. Is your business' blog accomplishing the goals you hav [...]