Building Your Brand
Online marketing begins with YOU. Who are you, and what makes you unique in the world of Southwest Florida commerce? Online marketing begins by both defining and building your brand. Before you can begin to participate in online marketing activities, such as social media management, blogging, and pay per click advertising, you have to understand who you are as a business inside and out.
Defining Who You Are
When you begin to pursue online marketing, you need to have language -- short, pithy phra [...]