If your business has not yet developed a mobile application for a handheld or tablet device, you should certainly consider doing so. Allowing others access to products and services can bolster your business, particularly in terms of online ordering and communication. Great mobile apps start with creative, innovative ideas, and depending upon the idea, can encourage sales for your products and/or services, a stronger connection to your business, or function independently through ad revenue or app [...]

As a result of a variety of events (exponential growth of Android devices, iPhone service now available through Verizon, etc.), the world of mobile devices has grown by leaps and bounds, even in the past six months. As a business owner or leader, it is always important to ask yourself: "In what ways can we utilize technological trends to grow our business?" and "How can we set ourselves apart by being on the forefront of marketing trends?" With the Western world's continually growing reliance [...]

It’s estimated that a full third of cellphones we own will be smartphones by 2015. The steady increase in capability and uptake has spawned an entire industry of mobile application development. The apps market is larger than ever, and growing at an amazing rate.It isn’t all about Apple either, Android also has a healthy market, and one that is set to increase over all the others if predictions hold true. Even with the industry in it’s infancy, there have been some trends that have develo [...]