Naples Search Engine Optimization including Orlando SEO

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September 18, 2011

Common Blogging Mistakes

I see several common blogging mistakes when I look at business' sites. As Anna (our copywriter) and I work together to market businesses online and oversee their online presence, we want to help people overcome these obstacles and work toward optimizing their site on a regular basis. These mistakes tend to negatively impact a site's search engine rankings. The absolute most common mistake -- by far -- is when businesses ... Read more

April 23, 2011

PPC Optimization Study

PPC Advertising, or Pay Per Click Advertising, refers to the act of spending marketing dollars for sponsored links on search engine results pages (or other web avenues). When investigating search engine results for your business, it is certainly important to consider key words -- how are prospective customers searching? Are they searching for information or are their searches transactional in nature. (Transactional searches ... Read more

November 17, 2009

Naples SEO

If you have a website, it needs to appear high in the search results of a search engine in order for people to find it. Merely adding a site to the internet will achieve nothing on its own. It has to be advertised and promoted in order to be viewed as more important than other sites of similar subjects. The art of inflating a websites importance with regards to search engines like Google is called SEO, or Search Engine ... Read more