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January 10, 2012
It's already the middle of January -- have you come up with a strategic plan for your online presence for 2012? As a business owner, overseeing your online presence is of the utmost importance. Your company's sites -- its home website, blog, Facebook page, mobile device application, and other off-size social networking tools -- have the ability to sell your brand and work for your company 24 hours a day all year long. Make ... Read more
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December 26, 2011
From all of us at RT Design Group, we hope you had a wonderful Christmas and holiday celebration this past weekend! But...let's be honest. A lot of times the Christmas season is filled with family drama and/or heightened emotional experiences. As I recover from the Christmas holiday with all of its parties, expectations, and family encounters, I personally feel that website design can be a little like the holiday season: ... Read more
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December 12, 2011
In the world of web design, most design businesses -- particularly local ones -- have a main focus. One thing that they're really good at that no one else could do better than them. When I started RT Design Group, I did not necessarily want to have one specific thing (such as cutting-edge graphic design) that I could do better than everyone else. Rather, I wanted to put together a team of people that sought to pursue their ... Read more
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November 27, 2011
The holiday season is upon us, and after successfully navigating Thanksgiving Day, Black Friday, and the remainder of Thanksgiving weekend, I am already sensing that the next few weeks encompassing the holidays will run quickly by. In keeping with many other seasonal trends, at work, many small businesses tend to say, "'Tis the Season," and push off larger projects that deserve our focus. We spend a lot of time working ... Read more
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November 24, 2011
From all of us at RT Design Group, we would like to wish you a very Happy Thanksgiving! We trust your Thanksgiving day was filled with lots of fun, great food, and time with friends and family. We are certainly thankful and grateful for all of our many blessings, including our wonderful clients. We have had the opportunity to work with so many fantastic businesses across the country, helping them develop websites, boost SEO, ... Read more
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October 26, 2011
In the simplest terms, your business' brand is a combination of a variety of factors, including your values, products, services, and identity. Your logo (brand image) represents and embodies all of these factors with a single, hopefully balanced image. In most cases, though, particularly for small businesses, logos are an afterthought -- a dreaded necessity that you either stepped into or designed yourself in the beginning ... Read more
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September 17, 2011
In the world of web design -- a world in which things are constantly changing, evolving, growing, etc. -- it's always difficult to know exactly when to update your website's content and graphic elements. We have created some suggestion lists and published them on this blog in the past. If you can agree with even one of the following statements, it may be time to update your website through a web designer and programmer: ... Read more
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August 17, 2011
Customized web design is a great investment -- there is no question about it. You get a unique piece of online property in which can take a great amount of pride. Your site will stand out from your competitors' sites in appearance and experience. In order to get the most out of your website, though, you must focus on your customers in the design process. At RT Design Group, we desire that the custom websites we design, develop, ... Read more
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June 29, 2011
Summer is here -- it's official, and it's time to strategize. Last week, the summer solstice gave us the longest day of the year, and summer officially began. I love summertime, even though I live in a very warm climate in which summer brings out the bugs, frogs, humidity, and heat. Now that summer is less of a circumstance (i.e. summer break for students) and more of a mindset, I spend some time each summer revisiting RT ... Read more
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June 25, 2011
Most of our clients request that we include a contact us page on their site. If they do not request this page, we often recommend it. Capturing visitor information is a must, particularly if your business centers around various services (i.e. plumbing, chiropractic, roofing, massage, weight loss, etc.). This user-generated information provides businesses with an opportunity to contact prospects. Knowing just how much information ... Read more
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