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July 19, 2011
The world of web-based technology is changing, and search engines are gaining a higher level of functionality in terms of the ways in which they find sites. Businesses, in order to employ the basics of search engine optimization, must understand the extreme importance of this shift, and think through ways in which they can be ahead of the curve, so to speak, as they seek to market their businesses effectively. SEO has been ... Read more
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July 16, 2011
What characterizes effective communication? It has been awhile since I have evaluated the ways in which I communicate, how the overall culture communicates, and how these ways have changed in the recent past. With the widespread use of social media platforms, smart phones, and even something as simple as text messaging, the way our culture communicates with those around us has shifted. Has the media through which we communicate ... Read more
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July 13, 2011
RT Design Group's Orlando staff had a great time sponsoring the July Build Guild event on Wednesday night at Other Bar in Orlando. Be sure to check out our logo/link combo on their Orlando site: Orlando Build Guild. (As a side, sponsoring community events is a great way to build up your business' web presence, particularly if the event coordinators are willing to place a link to your site on the event page's site.) Build Guild ... Read more
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July 08, 2011
This summer, we are pleased to offer several deals that we hope will benefit our local community. Summer can be a tough time for many businesses in our community. Though the Southwest Florida area boasts a higher number of full-time residents than ever, many businesses still rely on the season in order to get them through the summer months. I started RT Design Group because I have a passion to support small business ... Read more
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July 06, 2011
Last night, I wrote about some exciting social networking developments and the world of Google. Today, I continue with commentary on the newest social media development: Facebook has teamed up with Skype to offer video chat on the social networking site. This partnership will enable Facebook users to video chat, and additionally, Skype users will be able to import their Facebook news feeds, exchange instant messages, and comment ... Read more
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July 05, 2011
The newest social networking site is here! Google+ launched June 28 of this year, and it is still in initial testing phases. Thus, in order to join, you must get an invite. On June 29, users were able to invite friends over 18 years old to create accounts and update profiles. The ability to invite friends was quickly suspended because of increasing demand for accounts. Google+ was built in an attempt to rival social media ... Read more
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July 01, 2011
We found a fascinating and hilarious article at Business Insider about wildly inappropriate domain names...of course, unintentionally-arrived-at inappropriate domain names. My favorite is speedofart.com -- for art enthusiasts, not flatulent swimmers, whose creators obviously did not notice the double entendre of their domain name. I think that arriving at a domain name might be one of the more challenging aspects to project ... Read more
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June 29, 2011
Summer is here -- it's official, and it's time to strategize. Last week, the summer solstice gave us the longest day of the year, and summer officially began. I love summertime, even though I live in a very warm climate in which summer brings out the bugs, frogs, humidity, and heat. Now that summer is less of a circumstance (i.e. summer break for students) and more of a mindset, I spend some time each summer revisiting RT ... Read more
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June 25, 2011
Most of our clients request that we include a contact us page on their site. If they do not request this page, we often recommend it. Capturing visitor information is a must, particularly if your business centers around various services (i.e. plumbing, chiropractic, roofing, massage, weight loss, etc.). This user-generated information provides businesses with an opportunity to contact prospects. Knowing just how much information ... Read more
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June 20, 2011
When people running businesses in the Orlando and South Florida areas think "web design" or "online marketing", I want them to connect those phrases with RT Design Group. I want them to understand who we are, and what sets us apart -- our commitment to relationships and excellence -- and I want them to speak positively about us in these terms. Web design -- online marketing -- excellence -- relationships -- RT Design Group. ... Read more
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