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April 20, 2011
Once again, I have the pleasure of announcing a new staff member at RT Design Group! Over the past few days, I have made similar announcements about Anna and Jillian. I look forward to the future of our business, and the ways in which we are able to partner with similar businesses to help them develop and grow. Today, I am pleased to introduce you to Colby Townsend, Account Executive at RT Design Group. Colby brings a wide ... Read more
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April 19, 2011
Like I wrote on Saturday, I am so excited about the future of RT Design Group. We continue to move forward, helping more clients increase their web presence. I want RT Design Group to be on the forefront of technological advances and marketing trends. In that vein, RT Design Group is pleased to announce that Jillian Young has joined our team as our Social Media Manager. We are so excited about her ability to educate our clients, ... Read more
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April 15, 2011
RT Design Group is growing, and over the next few days, we would like to introduce our newest employees to you! We are so excited about all of the new services we are able to offer our clients because of the experience and expertise these new employees offer. Anna Futrell brings seven years of experience in communications and marketing to RT Design Group. She studied English Literature and Writing at Wheaton College ... Read more
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April 14, 2011
We all want our businesses to flourish, particularly in light of the new economy. Growing one's business within this often misunderstood, media-driven environment presents unique challenges to navigate. Although it is difficult to track, all businesses (local, regional, and national) must increase their exposure on the web across multiple outlets. Driving potential customers to your website is absolutely essential for gaining ... Read more
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April 13, 2011
I'm going to be completely honest: there are some terrible sites on the web. They contain poorly written, disorganized content, and from a design perspective, they are imbalanced, inconsistent, and just plain ugly. Worst of all, the end users eventually grow frustrated with their experience. Here's an example of a poorly-designed site: Here is another example -- this one contains entirely too much text on its main page: ... Read more
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April 09, 2011
Integrate new content with your existing site through regular blogging. A consistent, on-site blog allows for connection with your customer and constituent base. This blog should interface directly with your website (i.e. -- place a "blog" tab across the top or side of your site, depending on your existing design). A blog allows for on-site search engine optimization, as well as a value-added reason for users to return to ... Read more
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April 04, 2011
It may seem crazy to hire professionals to manage your social media presence. After all, my grandma has a facebook profile! And so does my seven-year-old cousin! Can't just about anyone create a social media page? But with recent developments in page layout and design, search engine optimization, and tracking software, a social media manager can drive your online presence by increasing your off-site online referrals. ... Read more
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April 03, 2011
We speak about “SEO,” or search engine optimization, rather flippantly, assuming audiences understand the term and its intricacies. In reality, though, search engine optimization can possess illusive qualities, and its application to individual businesses can, at times, prove difficult. SEO, in short, refers to a variety of strategies used to make websites appeal to search engines. Effective search engine optimization ... Read more
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March 22, 2011
Some pictures from our weekly staff bbq from last week. We all had a blast! Read more
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March 08, 2011
When you work in an industry as dynamic and fast moving as web design, it can seem like everything is always in flux. New technologies arrive daily, you just learn how to use a new app and it’s replaced, and there is so much information out there to digest, it’s a race we will never win. Being in the web design industry is exciting to say the least, but there are four things that remain constant. They have to remain that ... Read more
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